Consumer goods distribution in Africa is becoming digital. At Optimetriks, we are helping brands and distributors track their field operations easily for more transparency and efficiency.
What our solution can be used for
They trust us
Control your distribution with interactive reporting
Visualise and analyse all the collected data in automatically generated web dashboards, displaying maps and charts, with filtered views.
Manage all the system set up with our flexible web application
Create field users and group them in teams. Assign roles, routes, working schedule and tasks. Define custom questionnaires. Everything through our online portal in a few clicks.
What our customers say
- "J’ai découvert une nouvelle approche des études...complètement dépoussiérée! Avec Optimetriks tout est rapide, efficace avec des résultats délivrés en temps quasi réels. C’est juste génial!"L'OrealRoberta Kamgaing, Marketing Director French Speaking Africa
- "Optimetriks digital tool has been customised in a few days and was very easy to use. It helped us get reliable data on our distribution presence and identify new opportunities for our Route To Market in different Western African countries. "DanoneArmelle Schlumberger, Infant Nutrition Head
- "Optimetriks has helped us efficiently monitored our 80 field supervisors, through a mobile app and management dashboards. Thanks to that automated daily reporting, the quality of our mobile money distribution at agent levels has greatly improved."Airtel UgandaRichard Yego, Head of Airtel Money
- “Optimetriks is a relevant technological solution that gives us real time insights from our mobile money agents across Ghana, which we then use to influence the performance of Tigo Cash. Their end- to-end solution is easy to deploy, agile and reliable."Tigo GhanaCarl Eli Pomeyie, Head of Tigo Cash
- "Optimetriks has performed a national assessment of our distribution network performance in record time, with high quality results. The provided information, along with the web visualisation, has proved very useful in helping us to improve our services."Orange MaliIdrissa Diallo, Head of Distribution